Type: Integrated Campaign Client: Burger King
Reward a free Whopper to anyone who gives blood for good on Halloween.
Proud to be
Bronze Pencil Youngone Award 2019
The team behind
Bui Nhi ( Vu Phuong Thao )
Pedro Sattin (Senior AD David)
Alvaro Palma (CD David)
Bao Toan Tran Mai
Print ads and billboards will invite people to donate their blood at their nearest
A special booth installed in all Burger King’s restaurants where people can give blood for good and receive a free Whopper.
On Netflix, characters from Halloween specials will call people not to waste blood for monsters after movies, spreading the campaign further.
Let people show their proud moment of donation with a special Whopper bandage.